Conscious Brands leadership summit: ‘a human-centric conscious agenda' will be a must have for any brand

In our annual leadership summit we discussed Conscious Brands - a new era for branding. Here are the hot takeaways from our inspirational speakers: Barbara Martin Coppola, IKEA’s Chief Digital Officer; Tim Allen, Airbnb’s VP Design; and Ulrike Decoene, AXA’s Group Head of Communication, Brands.

Conscious Brands goes on tour at Web Summit 2020

The new era of the Conscious Brand was the hot topic at Web Summit 2020 roundtable where CEO Sairah Ashman set out what we believe, at Wolff Olins, is the future of brands

Work out how Conscious your brand is today and where it could go tomorrow

What does it actually take to become the first ever Conscious Brand? In this piece we dive deeper into what defines a conscious brand and how you can measure your own brand against the scale

The race to make a better brand

The pandemic is the catalyst for a completely new kind of brand – the conscious brand.

Timeless Design: Forest Young x Mary Ping